Talkleft:
The FTC has changed its rules for the first time since 1980. Indpeendent bloggers who fail to disclose paid reviews or freebies will be fined up to $11,000.
From the FTC press release yesterday:
"The revised Guides also add new examples to illustrate the long standing principle that 'material connections' (sometimes payments or free products) between advertisers and endorsers--connections that consumers would not expect--must be disclosed. These examples address what constitutes an endorsement when the message is conveyed by bloggers or other 'word-of-mouth' marketers.
3 comments:
The cat does not get paid by advertisers. Mama barely gets paid for working.
Where do we sign up to get paid for blogging!?
Speaking of pay, here is some major insanity. The State of Illinois pays for an insurance company to process medical bills and decide what gets covered for how much. The insurance company does not cover those expenses, instead the state is "self insured" which means the state pays for the bills after the insurance company processes them. The state is so far behind on paying those bills that it ends up paying the doctors 9% interest. Medical bills from March of 2009 just got paid, so they are about seven months behind. In the meantime, some doctors offices are anxious to get the money so they bill the state employees in full, up front.
Mama is happy she still has a job and medical insurance but this is total insanity. The state is wasting 9% of all medical bills because it cannot get its act together and what good is insurance if the patients have to cough up all of the money up front and then wait for a year to get reimbursed? Mama had emergency surgery this summer and is freaking out that the hospital will want to get paid all of it before the 'insurance' from the state covers its portion.
"Mama had emergency surgery this summer and is freaking out that the hospital will want to get paid all of it before the 'insurance' from the state covers its portion."
Wow, amazing.. Thanks for sharing aboutthe medical insurance in the state. It is amazing how much these insurance companies are robbing people. And I am certainly not comfortable with Baucus' healthcare bill.
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